What is BeReal? The new social media platform is increasing in popularity every single day. You will like BeReal if you are tired of the fake ‘perfect’ lifestyle that people share, the constant ads and feeds on social media platforms. This relatively new app is loved by some users while intriguing to others.
With the help of the social media app BeReal, you can connect with friends and share a real picture of your life every day. Is there really a social media platform that can assist in revealing the truth about our actual life, and if so, how?
How does BeReal work?
Users receive a “Time to BeReal” notification at a random time each day. When they receive the notification the user has two minutes to post a picture of what they are doing at the moment. To capture an authentic, untouched snapshot of the user’s life.
With the removal of overly filtered photos and encouragement to express themselves as they are at that particular moment, the social networking app BeReal aims to encourage users to be more honest. Every day, users are asked to post an unaltered photo of themselves. To learn more about what is BeReal let’s begin from the start.
Alexis Barreyat founded the social media app in December 2019 and it is accessible for download on Android and iOS smartphones. Users of the app are encouraged to reveal their current selves. The app is currently the most popular social networking app and interest in the app and the downloads of it are rising swiftly.
Everything you need to know about this fast-growing social media app
BeReal was developed in 2020, but it just really started to gain traction this year. According to the trending news website Social Media Today, which monitors internet trends, the app is currently ranked fourth on the list of the most downloaded social media apps, after Instagram, Snapchat, and Pinterest.
BeReal urges users to “show your friends who you really are, for once”. By removing filters and possibilities to stage, overthink, or manipulate images, according to the app’s description on the Apple App Store. But what is the BeReal app?
On BeReal, you can share photos of your life and yourself, but there is a catch. Everyone must post once every day at the same time.
At various random intervals throughout the day, the software notifies users that it is “time to Be Real.” A two-minute timer starts when a user launches the app, giving them a limited amount of time to take a picture of whatever they’re doing at the time.
When you submit a BeReal, the program uses both your front and rear cameras to capture a picture so that other users can see how you look and where you are. What is BeReal’s appeal, why do people like the app? The app has an original concept and people are starting to get tired of fake lifestyles shared on other social media platforms.
When does BeReal go off? Like previously mentioned, the BeReal app goes off at random intervals each day. There is currently no way to predict when BeReal goes off.
BeReal Key Statistics
The United States tops the list of downloads as of May 10, 2022, with a total of 2.7 million downloads, followed by France with 1.68 million and the United Kingdom with 1.51 million, according to analytics company Data.ai. With 127,000 total downloads, Italy is in thirteenth place.
BeReal is not a brand-new app, as previously indicated, but two years after its debut, it saw a big increase. In particular, the analytics provider Apptopia reported that 74.5% of its total downloads happened this year and that the number of its monthly active users increased by 315% between January and April 2022.
Issues with BeReal
First of all, what is BeReal its biggest issue currently? There are several complaints online that BeReal has issues and customers are experiencing sudden crashes. Fair enough, it can be due to the big increase in downloads. Second, users can currently only upload and capture pictures using the app. Like the majority of free mobile social media apps, this could change in the future. For instance, TikTok Now, an app similar to BeReal, allows users to produce brief movies.
And lastly, the app currently has no advertising. But, like any free-to-use service, BeReal might migrate towards this income model as its user base expands. When that occurs, the business may rely on well-liked features to maintain its popularity and user base. Which are already present on Instagram and TikTok.
By referring to itself as a “hosting firm,” BeReal seems to absolve itself of all liability for the content put on the application. That implies that they are merely offering a platform for usage by others.
Similar to Facebook, Instagram, and other social media platforms, BeReal uses third-party cookies. BeReal will probably monetize its users in the near future, advertisers are keeping an eye on user activity in order to serve pertinent advertisements. Even though many internet users have come to terms with this kind of data tracking, it can still be annoying to some.
It’s ultimately up to each user to decide how essential online privacy is to them as BeReal shares many of the same privacy issues that have occurred in social media apps from the start.
An Instagram Alternative
Instagram also tried making a feature on their app similar to BeReal. The photo and video sharing platform, which is controlled by its Facebook parent company Meta, has been testing an internal feature called IG Candid.
Now that we have told you what is BeReal, we also encourage you to try the app out yourself. Post unedited pictures of yourself to your friends and get a closer connection with them. Just like every new app, there might be some issues that you may experience. However, the potential of this new app is really big and thus you should definitely give it a try!