Social media

It is estimated that there are more than 2.5 billion Facebook users around the world. However, these figures will serve...

A lot of effort goes into crafting genuinely good Facebook posts: the right title, the right content, making sure it's...

Advertising on Facebook is profitable but also competitive. Facebook represents a lucrative market for advertising, thanks to Facebook's in-depth marketing...

Facebook Places can be thought of as like Google Maps, but social. When you use Facebook Places, it geolocates you,...

Facebook provides an Ad Manager tool to help you track and manage all the ads you run on Facebook in...

If you run an e-commerce site and have a Facebook Page, you can combine the two and start selling your...

Large Facebook pages will have followers from all around the world. It's important to cater to international audiences in some...

Setting up a Facebook page is in every business plan nowadays - but once that first, vital step has been...

While most people are members of many Facebook groups, they only pay attention to one or two. To be one...

Facebook is more than just a social network: it is a place where people post about their lives, buy and...

Facebook provides a range of different tools you can integrate into your website to add additional functionality. If you're using...

One of the best means of organic traffic generation is sharing. People share pages, posts and products they like with...

Facebook is ubiquitous on the internet and comes in many forms. Virtually everyone at least knows about Facebook, and most...

Facebook is one of the world's most visited website and is visited by billions of users each month. It has...

Facebook has a wide variety of services that it makes available for integration into your business. Whether you run an...

Much like Apple's App Store and Google's Google Play, Facebook has its own app store called App Center. Facebook's App...

Facebook and Instagram are both owned by the same company, but treating them the same in your advertising is a...

Founded back in 2002, LinkedIn now represents one of the most well-known and lucrative professional portals in the world. This...

Facebook exposes a Marketing API that allows you to programmatically add Facebook Ads tools and features to your own apps,...

Facebook is now a vital part of a business' online presence, but - like every aspect of a company's public...

At first glance, you might suspect that corporate Facebook pages would outperform their local counterparts. However, the opposite is generally...

Google Analytics is a very popular and very powerful tool for data tracking and analysis. Every website should be running...

Virtually every business, big or small, has a Facebook page nowadays. If you have a business, but it doesn't have...

Running a Facebook page is an ongoing operation where you have to be constantly producing content to keep your page...

Facebook has built-in tools that help you figure out how much money your ad campaign is generating. The platform will...

Facebook Ads come in many formats, each tailored for a specific type of ad or display device. In January 2020,...

It is estimated that more than 75 per cent of brands utilise the power of social media to connect with...

App developers will know that the easy part of building an app is the development; the hard part is getting...

Social media marketing and Facebook enjoy a hand-in-hand relationship. However, it is just as important to realise that sellers can...

When it comes to social media, the first site that pops into your head is probably going to be either...

Billions of people use Facebook every month and that will include your customers. Chances are, your business has a Facebook...

A post's "Edge" is a hidden metric that defines how likely it is to be shown to a user. The...

There are many purposes to a Facebook page, from casual to professional. Whether your Facebook page is for a particular...

When it comes to online advertising, Facebook is an online channel that you should not miss. The number of users...

We are all aware that Facebook is one of the most powerful portals for those who wish to increase their...

Facebook is the platform with by far the most targeting options, allowing you to reach very specific target groups. Of...

Facebook Events allow you to arrange real life events that users can sign up to on Facebook. You can use...

It is estimated that well over one billion users access Instagram on a regular basis. So, it only stands to...

There are many reasons why you may wish to add subtitles to a video. Perhaps the original content needs to...

Be aware of all applicable rules in advance Keep in mind that the Facebook regulations involving online contests tend to...

Facebook Offers allows business owners to run promotions and post redeemable offers directly on their Facebook page. Offers are a...

Maintaining a Facebook page requires constant commitment. Many larger companies will delegate social media managers to moderate their Facebook page,...

When you first set up your company's Facebook page, there's a steep learning curve. Read on to learn about the...