Marketing & Tech
In this category we talk about everything that has to do with Marketing & Tech. We've written guides on how to use certain online tools. We talk about the new technologies and how your business will be ready for the future.
Facebook App Center explained: game distribution checks for 2026
A Facebook page can help people discover a game, but promotion and software distribution are separate tasks. Facebook App Center...
Facebook vs X advertising: compare audiences, creative and results
Choose Facebook or X advertising by the audience you need, the message and the result you can measure. Twitter is...
How do I create a professional, attractive and representative Facebook company page?
A Facebook page grows when its posts help or interest a recognisable audience. A company page should identify the business,...
How To Target Facebook Posts By Language And Location
A Facebook page grows when its posts help or interest a recognisable audience. Create a separate version for each language...
Spending and Usage Habits Among the Mobile Gaming Audience
Gaming statistics need a date, country, platform and research method to carry meaning. In 2026, a useful view of mobile...
How to Increase Brand Recognition Within a Competitive Gaming Market
Gaming statistics need a date, country, platform and research method to carry meaning. Test the choice described in “How to...
Facebook audience and demographics: current measures and planning checks
Facebook audience planning needs a country, a period and a clear definition of the metric. Registered profiles, monthly active users,...
Understanding audiences for ads on Facebook vs Instagram
A Facebook campaign needs one clear objective, a defined audience, suitable creative and reliable measurement. Compare Facebook and Instagram with...
How to track Facebook visitors in Google Analytics
To identify Facebook visits in Google Analytics 4, use consistent campaign parameters on the links you publish and verify that...
Which calendar app is better for business use: Google or Apple?
Google Calendar is often the more convenient starting point for a team already using Google Workspace, while Apple Calendar can...
Place-based DOOH advertising in 2026: growth and buying criteria
Mobile and digital out-of-home advertising works when place, timing and message fit the same situation. Technology expands targeting and scheduling...
What is digital signage?
Mobile and digital out-of-home advertising works when place, timing and message fit the same situation. Test the choice described in...
Location-based mobile advertising
Mobile and digital out-of-home advertising works when place, timing and message fit the same situation. Choose a mobile format around...
Social engagement in pop-up stores
Mobile and digital out-of-home advertising works when place, timing and message fit the same situation. Test the choice described in...
The growth of price comparison apps for mobile users
Mobile and digital out-of-home advertising works when place, timing and message fit the same situation. Test the choice described in...
A quick look at how to start your own business
Business growth requires a choice that fits the main constraint at that point: demand, capacity, cash or organisation. Test the...
Why Lootbar Is a Smart Way to Activate Snapchat Plus and Other Subscriptions
App subscription fatigue has become a genuinely measurable phenomenon, with the average smartphone user now juggling more recurring charges than...
What does PM mean on facebook? And how to PM someone on Facebook?
What does PM mean on Facebook? You've probably seen people using the abbreviation term PM to define personal message or...
Is Twicsy Safe for Instagram Followers? A Complete Review
The worry that buying Instagram followers automatically flags an account applies to bot sellers, not to Twicsy, which delivers real...
3 Proven Ways to End Zombie Scrolling and Genuinely Enjoy Social Media
You're glued to the couch, scrolling down and down into an abyss that doesn't seem to come. Night after night...
