Marketing & Tech
In this category we talk about everything that has to do with Marketing & Tech. We've written guides on how to use certain online tools. We talk about the new technologies and how your business will be ready for the future.
Ahrefs Webmaster Tools: What is it exactly?
Recently, Ahrefs launched a free SEO tool called Ahrefs Webmaster Tools that provides site diagnosis and SEO data. It's a...
The Social Dilemma: The hideous masks social media giants are wearing
No one ever disagreed that social media is a little devil that is creepy and highly addictive. The giants of...
PlayStation 5 and Xbox Series X – The war is on for gamers
It is 2020, and with the announcement of the PlayStation 5 by Sony and Xbox Series X by Microsoft, the...
How to turn a Canon DSLR camera into an overpowered webcam
The onset of COVID-19 led to a dramatic rise in webcams' demand, subsequently leading to a shortage. As remote work...
Google brings bidding to Local Services Ads
In September, Google announced opening its Local Services Ads (LSAs) to auction-based pricing after a series of successful tests in...
Walmart’s stock gets a $24 billion boost after announcing Walmart +
The massive retailers recently announced its own subscription service which launches after two weeks. Upon this announcement, the news was...
Google Ads removes almost a third of the search terms
In September 2020, Google Ads posted a notice on its console informing its advertisers that the search terms report has...
Is Apple getting real about search and about to take on Google?
One of the most significant reasons Google’s mobile search has succeeded is because it’s the default search engine on every...
Protect your content with blockchain timestamps
In today’s day and age, where hacking and fraud is too prevalent, it’s vital to protect whatever content you own....
Advertisers to absorb Google’s digital services taxes
On Tuesday, Google informed its advertisers of new fees that would be charged for ads running in Austria, UK, or...
Google officially launches ‘licensable’ image label and filter in image search
Previously in the beta phase, Google’s licensable badge in its Image results has officially launched. Additionally, the company also changed...
Cross platform audience targeting on multiple devices
Modern consumers rarely spend all their time or resources on a single platform or device. Today adults, teenagers, and kids,...
Everything you need to know about the Google Play Store
Google play store is right at the heart of Google’s ecosystem of content and has now become a crucial aspect...
Growth in mobile video usage and video marketing
In recent years, video marketing has gained immense traction. It's a powerful strategy that can promote your brand and improve...
The influence of mobile and social media on purchasing decisions
The increased usage of mobile and social media has had a significant impact on purchase decisions. The widespread availability of...
Mobile augmented reality apps for retail and e-commerce
Augmented reality, also known as AR, is one of the most groundbreaking trends in eCommerce today. It allows computer-generated objects...
Mobile devices becoming a medium of choice to access the internet
Smartphones are more popular now than they were in the past. Mobiles are a necessity in today’s modern world, and...
Mobile shopping: Growth, advantages and disadvantages
Today’s customers have a wide range of options by which they can connect to the internet. This increased accessibility has...
Smartphone tracking: when good intentions go wrong
Location tracking has made things convenient beyond measure. From easily hiring an Uber to finding restaurants near you, there are...
The growth of mobile payments
Mobile payments are described as any payments that are made through mobile devices. With smartphones at an all-time high, there...
