Inside Network
  • Nederlands
  • Français
  • Deutsch
  • Home
  • Business
  • Marketing & Tech
  • Real Estate
  • Contact
  • About us
    • Vacancies
    • Our team
No Result
View All Result
  • Home
  • Business
  • Marketing & Tech
  • Real Estate
  • Contact
  • About us
    • Vacancies
    • Our team
No Result
View All Result
Inside Network
Home Marketing & Tech Advertising

All about Facebook platform integration tools

by Inside Network
February 8, 2020
in Advertising, E-commerce, Facebook, Marketing & Tech, Social media
Sitting behind desk with coffee

Facebook has a wide variety of services that it makes available for integration into your business. Whether you run an app or a website, there are several useful tools and features that help you leverage Facebook to easily add additional functionality to your services.

Facebook Pixel

Probably the most well-known or well-used of Facebook platform integration tools, Facebook Pixel is a small snippet of code that you place on your website to enable Facebook integration with your website.

The Facebook Pixel allows you to track your website visitors and to better optimise ads and remarketing based on their behaviour. You can learn how your ads perform and how your customers are interacting with them.

Facebook e-commerce tools

Facebook offers a variety of e-commerce related tools for those selling products online. Facebook has a special category of ads known as dynamic product ads. You can link your e-commerce site to Facebook and feed through all of your products to make available in ads on Facebook.

When combined with the Facebook Pixel, Facebook can track a customer on your website, see what products they browsed and then target that customer with ads for the products they browsed. This represents a fantastic remarketing campaign and helps capture lost sales.

Facebook as a selling platform

Facebook also supports an e-commerce page template. This allows you to turn your Facebook page into one suited for selling directly on Facebook. This can open up yet another online storefront for your business and you can still control everything from inside your e-commerce admin panels.

Messenger integration

A quick and personal way to add customer support services to your website is through Messenger. Simply add some code to integrate it into your website and your visitors will be able to send your page messages directly on your website. This is a great way to help capture sales from wavering customers – if they have a question, they can message you and you will immediately get notified. Your responses will stay in their Messenger inbox, so they can still receive replies from you even if they leave your website.

It’s also great for more in-depth customer support, as it’s available wherever Messenger is, so both you and your customers can communicate from virtually anywhere and at any time. It’s a cheap and cost-effective way of providing customer support compared to more traditional alternatives.

Tags: Remarketing

Related Posts

man on ipad seeing ads
Advertising

Online ad viewability problems

August 6, 2020
Man looking at the mobile Faccebook Ad from his own E-commerce company
Advertising

Understanding how Facebook Ads can help your e-commerce site

February 20, 2020
Facebook embedding on website
Advertising

Embedding Facebook on your website

February 19, 2020

Marketing & Tech

How to make a group chat on Snapchat 2023: Step-by-Step Guide!

What Features Are Must-Have in Your Digital Signage Software in 2023

What is BeReal? The photo-sharing app explained!

5 Common Social Media Threats and How to Protect Yourself

How to delete Instagram account? Quick and Easy Guide 2023

dedicated-server

Features of a Dedicated Server

January 27, 2023
how-to-make-a-group-chat-on-snapchat

How to make a group chat on Snapchat 2023: Step-by-Step Guide!

January 24, 2023
digital-signage-software

What Features Are Must-Have in Your Digital Signage Software in 2023

January 23, 2023
posters

5 Mistakes to Avoid When Designing a Poster For Your Brand

January 12, 2023

Best Articles

How To Sign Out Of Outlook On Desktop And Mobile?

What does a highlighted comment mean on YouTube?

Best paying jobs in basic industries in 2023

How to delete a Discord server?

How to make a post shareable on Facebook?

How to log out of the Amazon App and website using mobile and desktop?

DISM.exe /Online /Cleanup-Image /Restorehealth commands. What can it do?

How to put programs to sleep in Windows 10?

What does a Chief Commercial Officer (CCO) do? And what is the meaning of a CCO?

How to search for a seller on eBay?

Top 10 Best Paying Jobs In Public Utilities

What does PM mean on facebook? And how to PM someone on Facebook?

How to add multiple pictures in to one Instagram story?

How to watch Instagram live on PC or laptop?

Best paying jobs in capital goods in 2023

10 Best Paying Jobs In Energy in 2023

How to remove a Google profile picture?

How to mark all emails as read in Gmail and Outlook

Inside Network

Inside Network

Insidenetwork is the specialist in articles on business, tech, real estate and marketing.

Contact us

info@insidenetwork.com

Recent Articles

dedicated-server

Features of a Dedicated Server

January 27, 2023
how-to-make-a-group-chat-on-snapchat

How to make a group chat on Snapchat 2023: Step-by-Step Guide!

January 24, 2023

Categories

  • Business
    • Human resource management
    • Management & Organization
  • Marketing & Tech
    • Advertising
    • E-commerce
    • Facebook
    • Search Engine Optimization
    • Social media
  • Real Estate
    • Office space
  • Uncategorized
  • About us
  • Contact

© 2020 Insidenetwork.com - The place for business.

No Result
View All Result
  • Home
  • Business
  • Marketing & Tech
  • Real Estate
  • Contact

© 2020 Insidenetwork.com - The place for business.

  • English
  • Nederlands
  • Français
  • Deutsch