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A new era to buy plants online started through these innovations

by Insidenetwork
January 13, 2022
in Business, Marketing & Tech

Imagine ordering a plant at the comfort of your home, just as you do pizza on a random Sunday evening. Recently, a new trend for plant lovers is setting in i.e., buying plants online. The idea of getting new, exotic, fresh plants delivered at the doorstep without traveling distances is what amuses many. This is surely a major convenience for plant lovers as well as those who are just beginning their gardening journey.

After chocolates, cakes, wine, mobiles, and nearly every other item that is used and consumed by humans, it is now the turn of plants to have their day in the digital marketplace. With the rise of e-commerce, people look for almost everything online. It is this broader trend that has also promoted the development of selling plants online.

Reasons for increased demand for buying plants online

Easy-to-shop and saves time

Gone is the era when the only method to buy plants was to visit the nursery in person. Waiting for the local gardener to cycle past your house with a limited, and sometimes shriveled-up stock of plants was a more pleasant option. Though you were never completely satisfied with his selection, you bought some anyway because that was the only hassle-free option for you to get plants for your home. As well, the working generation lacks the time to visit nurseries during the hours they are open, so they have no choice but to search and buy plants online for options.

Plant varieties

Buying plants online doesn’t only save time and energy but also provides one with a great variety. The IT start-up generation has generated a slew of online retailers offering plants, potters, seeds, garden accessories—indeed, everything linked to gardening, after recognizing the problems faced by plant buyers and discovering a new market niche. A broad variety of indigenous and exotic species of plants and seeds can be added to the digital shopping cart.

Higher quality

Today’s generation is extremely concerned about where their plants come from. Plants from a poorly kept nursery can bring diseased plants into your garden and infect it. Knowing how and where these plants were grown is therefore extremely important to this working generation. With real-time pictures available on online nurseries, customers are ensured of high-quality plants when they buy plants online. Furthermore, at the e-store, foreign plants such as the Green Golden Pothos Natural Plant are of higher quality.

A plethora of information is available

In addition to online comfort and ease online shopping discounts, people frequent online nurseries to get a plethora of information that they provide. Sometimes nursery sellers don’t have enough education on plants that they are selling or are not clear enough to satisfy all customers’ inquiries. So, online nurseries not only list plants but also provide detailed information about them. They proved to be a successful combination of easy to buy and knowledge.

A great gifting option

People are fed up with meaningless gifting options and are searching for diversity, ease-of-purchase, and creativity, hence the online plant market is relatively untapped. As a result, even though plants are rarely thought of as gift-worthy in the past they are now on their way to becoming a mainstream gifting option that everyone desires.

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